TOXIC Cosmetics

How Can We Use Design to Challenge the Makeup Industry?



Toxic Cosmetics is a hypothetical makeup brand that is unapologetic about its negative impact on users. Deliverables: Video PSA, Branding Guide, and Posters


Video Project Representing the Chemicals Used in Cosmetic Products
(The FDA Does Not Regulate Cosmetics)


  • Branding Guide for TOXIC Cosmetics


Posters of Hypothetical Products by TOXIC


Mockup of TOXIC Cosmetics Storefront (Modified Chanel Storefront Image)